#StudioExperimentalDesign #Master-Thesis

Standing against the expectations of their environment, the five characters show qualities beyond function and comfort. Although they vary in their appearance, they are connected in a deep understanding of each other in being different. The artefacts that Simon Ertl presents are real product friends!

The designer uses irritations in form, surface and function, and thus his Product Friends question contemporary demands, standards and production methods of consumer goods without losing sight of the users. Simon Ertl's furniture and objects celebrate a simultaneity of stubborn and animating tendencies in daily use, enriching the home with an emotional component.


Susanna Hertrich

, Studio Integrative Design

Prof. Dr. Jörg Wiesel

, Studio Integrative Design